I’m experiencing a very similar situation. My app has been stuck in the review process for nearly a month now. Every time I address an issue and resubmit, Apple comes back with something completely different. Instead of identifying all the issues upfront, they reveal them one by one, unnecessarily dragging the process out for weeks. What’s even more frustrating is that we already have business partnerships arranged, marketing campaigns planned, and influencers ready to promote the app. All these people are now waiting because Apple keeps delaying the review process. This isn’t just frustrating for developers. It’s affecting real businesses, partnerships, launch schedules, and potential revenue. We’ve invested significant time, money, and effort into building and preparing everything for launch, yet we’re left waiting with no clear timeline. I completely understand the need for app reviews, but the process should be transparent, consistent, and efficient. Apple needs to realise that behind these apps are real businesses and people whose plans depend on their decisions.